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9 Things to Focus on for a Successful App

Getting started with an app design project can be daunting. There are many fluid parts of this process but creating a customer facing app for a business that knows their customers is not that difficult.  

Organizing the app process into a few simple steps will help you understand how easy creating your app can be.

1.    Researching the Target Market

understanding the target market is the first thing that needs to be done before actually making the app.  determining What your target customers like, What is the competition doing, and How you can come up with something that will meet the demands of your own customers while making your app unique enough to stand out? 

2.    Attract customer's Attention within Seconds

You need to capture the attention of your audience within seconds. there many, many attractive apps out there  - yours needs to be noticed. Once you have their interest, your app needs to stand out enough so that they are willing to give you some of their precious phone space. You can help this process along by creating aN app that doesn’t take up a lot of space (or launch a progressive web app instead).

3.    Keep their Interest

keeping their interest is harder than actually getting the attention. data shows that 70-80% of people delete apps within a few days because they get bored. Hence you need to ensure that your app keeps bringing something new to the eyes of the user and is worth keeping on their phone. your app should be: attractive  and engaging so users will download and use the app long term.

4.    Cost Increases with Pixelated Images and Animation

Unless you have a huge budget, don’t opt for anything with too many pixels. THE MORE PICTURES, ANIMATIONS, AND VIDEOS YOU USE, THE MORE COSTLY YOUR APP WILL BECOME.  

Note: If you go with a company using a builder platform along with turn key hosting solutions like www.appsrva.com you will not have to worry about extra costs of creative content.

5.    utilize Clear Cut and to-the-point user Commands

when it comes to mobile apps, the simpler you keep the interface and usage of your app, the better. No one wants to fumble around in an app. They want to use your app the way other apps work. Don't fall into the pit of customized steps and instructions nobody will like or use. by keeping things simple and familiar,  your customers will continue using the app.

6.    A/B User Tests are important

These tests allow you to see whether or not your app would even work in the market. They also help in optimizing performance and remove any kinds of glitches or errors. Make limited changes one step at a time. 

7.    Update Your App frequently

Updates are only needed when there is change – if not, you only irritate the user and disrupt their use of your app. Major app companies like social media update their apps 3x-10x more often than the rest of the apps on the top 100 downloaded apps. However, you want to make sure you are improving your app with fresh content, adding value for users frequently enough, but not so much to be annoying to those people who have downloaded it.

8.    Limiting The App Functions

you can add hundreds of functions and features to your app, but you shouldn’t. The best apps are the ones that focus only on core features. Users expect a mobile app to deliver one or two benefits  extremely well, earning them a spot on our phones. providing app users with a right-to-the-point set of actions that deliver results in completing a few tasks is better than a multitude of functions.

9.    Market, Market, and Market your app some more!

You need to raise awareness and market your new app. uploading an app to he app stores is only the first step in getting downloads. Create a separate budget to promote your app. invest time as well as money on your marketing strategy. Your app will only be successful if your target customers know your app exists and what it does.

if you want your business to have a successful app, you will need to have one that is attractive, engaging, and functional, then tell people about it and encourage them to Use the app.

IF YOU WOULD LIKE TO LEARN MORE ABOUT AN APP, CONTACT sTEVE DIRECTLY AT 804-938-6446  OR SEND IN THE Contact FORM AND WE'LL BE BACK IN TOUCH.  
 
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